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Professor Dan Lockton

Institute for Sustainable Worlds

Dan Lockton joined Norwich in 2025 as Director of the new Institute for Sustainable Worlds. He is a designer/researcher working on tools and methods for collaborative re-imagining in an age of crises and transitions. Dan founded the Imaginaries Lab, a studio in Utrecht, Netherlands, and his previous positions include TU Eindhoven (NL), Carnegie Mellon University (US), and the Royal College of Art (UK). He has a PhD and BSc in Design from Brunel and a Master’s in Technology Policy from Cambridge.

A man with short brown hair and a beard, wearing a green jacket and jeans, stands smiling outdoors on grass with historic stone buildings in the background.

Originally trained as an industrial design engineer, I became interested in how the designed world affects how we think and imagine, especially around futures, and understanding the complexities of the systems we live within. My research and teaching have developed in the direction of engaging with imaginaries through creative methods, developing tools for collaborative (re-)imagining: helping people create and explore possible futures, imagine new ways to live, and understand ourselves and the world around us better, in an age of crises and transitions in climate, health, and social inequalities.

I created the Design with Intent toolkit (2010)—widely adopted by educators and researchers worldwide—and New Metaphors: A Creative Toolkit for Generating Ideas and Reframing Problems (2019), which has been applied in contexts as diverse as robotics, therapy, and the circular economy. I’ve been an investigator/researcher on projects bringing together design and technology with societal, community, and environmental challenges, including: IMAGINE: Contested Futures of Sustainability (2022–24); Playing With The Trouble and Unbox (2022–); Spooky Technology (2020–21); Sleep Ecologies (2019); Legible Policy (2015–16); SusLabNWE (2013–15); Creative Citizens (2013–15); Creating Sustainable Innovation through Design for Behaviour Change (2014); and Empower (2010–12), with funders in the UK, US, Netherlands, Norway, and Mexico.

Earlier in my career I worked on designing some unusual folding bikes for Sir Clive Sinclair, and wrote a book about the Reliant Motor Company. I grew up in Devon, and now split my time between Norwich and Utrecht, Netherlands.

Practice

Publications

See Dan's published research

Exhibitions of creative research work

Public knowledge exchange work

Other academic activities

See more of Dan's work Institute for Sustainable Worlds