


Unite your passion for fashion and business strategy as you get behind the marketing mechanics of the global fashion industry.
Discover the marketing mechanics behind big name and challenger brands on the catwalk and high street.
Our BA (Hons) Fashion Marketing and Business degree course will offer you an insight into the commercial fundamentals, marketing strategies and core brand development techniques that are used to run the fashion industry today.
You’ll create dynamic marketing campaigns, retail concepts, buying proposals and business plans that will allow you fully understand and operate within successful fashion businesses.
As you build your knowledge of fashion marketing, you will develop skills that are sought after by employers, including:
- Marketing and promotional strategies
- International fashion branding
- Fashion retail and visual merchandising
- Fashion buying and merchandising
And you will follow in the path of graduates from our sister course, Fashion Communication and Promotion, who are set-up for successful careers after work experience and internships at brands such as Vivienne Westwood, Jimmy Choo, Net A Porter and Adidas.
Skills for the fashion industry
The course encourages work-related learning and work placements. Dedicated employability workshops covering networking, personal brand building, CV and cover letter writing will assist you in seeking out appropriate opportunities within the industry.
Through engagement with industry guests and bespoke workshops, graduates will go on to be the fashion CEOs, strategists, marketing directors and innovation leaders of the future.
Sharing a common first year with Fashion Communication and Promotion – you will also have the opportunity to collaborate with students who are approaching the fashion industry from a different direction.
Course information
All courses run as a blend of on-campus and digital teaching and learning, and follow current UK government safety advice. Applicants and students will be notified directly if any changes need to be made.
Typical career paths include:
- International fashion marketing
- Fashion retailer
- Fashion campaign manager
- PR and event manager
- Digital content creator
- Brand strategist
- Social media strategist
- Visual merchandiser
- Fashion buyer
- Fashion merchandiser
- Fashion business manager
- Fashion entrepreneur
You’ll also get specialist creative careers advice from our Business and Employability Team to help support you as you plan your career.
Course Information
Institution Code: N39Course UCAS code: W240Course length: 3 or 4 year optionsSandwich courses: Creative Professional Development (1 year, Level 5 diploma), or Creative Computing (1 year, Level 5 diploma), available between years 2 & 3
Emily McLeister
Typical UK offers
A / AS Levels – GCE
GCE A/AS Levels 3 A-level qualifications at grades BBB. Where candidates are not taking 3 A-levels, Norwich will consider combinations of A-level/AS-level and other Level 3 qualifications.
BTEC Extended Diploma (QCF or RQF)
Distinction, Merit, Merit in an art, design or media related subject
BTEC Diploma (QCF or RQF)
Distinction*, Distinction* in an art, design or media related subject
T Levels
A T Level in any subject with overall grade Merit or above
UAL Extended Diploma
Merit
UAL Level 3 Foundation Diploma in Art and Design
Merit
UAL Level 4 Foundation Diploma in Art and Design
Pass
Foundation Diploma in Art and Design
Merit
Access to Higher Education Diploma (Art and Design)
Pass
International Baccalaureate Diploma
A minimum of 27 points
Norwich welcomes applicants of all ages from all backgrounds.
If the qualification that you are studying is not shown, do not worry as we are able to accept other pre-entry qualifications as well as combinations of different qualifications. Please do contact our Student Recruitment Team if you have any queries.
International applications
We accept qualifications from all over the world. To find our entry requirements from a specific country, please check our dedicated international pages.
Most international students are required to hold an English language qualification. Applicants are required to have a minimum UKVI approved IELTS exam score of 6.0 overall, with a minimum of 5.5 in each section. Equivalent English language qualifications are acceptable such as, IB English language syllabus A or B/English Literature (Grade 4).
We also accept some alternative English qualifications. Learn more about our English entry requirements.
You can email us on international@norwich.ac.uk if you’d like to discuss your application individually.
2023/24 University fees for new entrants
Norwich University of the Arts will assess students’ tuition fee status using the guidance provided by the UK Council for International Student Affairs
Students from the UK or Ireland and EU students with ‘Settled’ or ‘Pre-Settled’ status will be charged ‘Home’ fees if they meet the relevant residency requirements. They will usually be eligible for a tuition fee loan from the UK government, meaning that they won’t have to pay Norwich’s tuition fees upfront.
Students who do not meet the necessary residency requirements will usually be charged ‘Overseas’ fees and will not be eligible for the UK government tuition fee loan. Since 2021/22, this includes new entrants from the EU, EEA, and Switzerland who do not have ‘Settled’ or ‘Pre-Settled’ status, because the UK has now formally left the EU.
Fee status | Course | Annual fee |
---|---|---|
Home | Undergraduate degree (full-time three and four year degree) | £9,250 |
Overseas | Undergraduate degree (full-time three and four year degree) | £18,000 |
For Home undergraduate students starting in 2023, inflation may be applied to your fees in later years, if the UK government were to increase the fee cap beyond the current limit of £9,250 per year. If such an increase were to apply, we would confirm this in advance to you of each academic year, and we would limit the increase to the maximum allowed by the Office for Students.
For Overseas undergraduate students starting in 2023, inflation will be applied to your fees in later years. We will confirm this in advance to you of each academic year, and we will limit the increase to no more than the Office for Students’ recommended inflationary measure, which is RPI-X. RPI-X is calculated by the Office for Budget Responsibility. In setting fees for the following year, we will use the Office for Budget Responsibility’s RPI-X forecast for quarter 3 of the relevant year.
See our Fees and Funding page for further information which is also available in a downloadable format.
Financial support for UK students in 2023
Tuition fee loans and loans for living costs are usually available to UK and some EU students, as well as non-repayable Norwich University of the Arts bursaries based on family income. Find out more about applying for funding.
Four year degree* – BA (Hons) Fashion Marketing and Business
Four year degrees offer students a chance to build on their experience within their undergraduate course of choice.
Year 0 will help to build confidence and develop subject specific practical, creative and conceptual skills – making full use of University studios and workshops.
Year 0 is a new option for this course in 2021
*subject to validation
Typical UK offers and entry requirements for Year 0 entry
GCE A/AS Levels
2 A-level qualifications at grades CC or higher.
BTEC Extended Diploma (QCF or RQF)
Merit, Merit, Pass in an art, design or media related subject
BTEC Diploma (QCF or RQF)
Distinction, Merit in an art, design or media related subject
T Levels
Pass (D or E on the core)
UAL Extended Diploma
An overall Pass
UAL Level 3 Foundation Diploma in Art and Design
An overall Pass
Foundation Diploma in Art and Design
Pass
Access to Higher Education Diploma (Art and Design)
Pass
International Baccalaureate Diploma
A minimum of 24 points
Norwich welcomes applicants of all ages from all backgrounds.
Find out moreRecent Awards
Top 10 for
Teaching Quality
by the Times and Sunday Times 2022
Top Two UK
Creative Arts
University
by The Complete University Guide 2024
GOLD-rated
University
the Teaching Excellence Framework (TEF)
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