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LSDM Online: MA Digital and Tech Marketing

Key information

The MA in Digital & Tech Marketing is a dynamic and career-focused programme designed for individuals ready to excel in the fast-paced world of digital marketing. Whether you’re a student, professional, entrepreneur, or manager, this course provides the knowledge, skills, and confidence to thrive in diverse digital marketing roles across multiple industries.

What You’ll Learn

Through a comprehensive curriculum that blends advanced marketing theory with practical application, you’ll develop the strategic thinking, creativity, and technical expertise needed to lead successful campaigns in the digital era. The programme’s strong focus on real-world relevance ensures you’ll stay ahead of the latest tools, technologies, and trends shaping the marketing landscape.

Expert Teaching Staff

Our faculty includes highly qualified academics and seasoned professionals with doctorate-level education and strong industry backgrounds. Their dual perspective bridges theory and practice, preparing you for success in both academic and professional arenas.

Personalised Support

Students benefit from dedicated, weekly supervision through the Tutor Centre—a team of experienced tutors with Master’s degrees and proven expertise. Support is available in English, Spanish, and Portuguese, ensuring an inclusive learning environment.

Course details

Our MA in Digital Tech & Marketing is 100% online, designed for flexible learning, without a fixed timetable. In other words, LSDM’s students can define when or where they can access our contents. Only the final assignments and specific presentations will be scheduled in a fixed timetable.

Course structure

In about 12 months, you’ll have completed our Master’s in Digital Tech & Marketing, accredited by the Norwich University of the Arts, one of the top specialized universities in the creative industries in the UK.

Stage 1

  • Trend Forecasting and Emerging Technologies
  • Data Analytics
  • Digital Marketing Management

Stage 2

  • Marketing Automation and CRM
  • Applied Digital Marketing Project
  • Research Methods

Stage 3

  • Applied Digital Marketing Project (continued)

Teaching and learning

Teaching and learning methods used in this course:

  • Taught in English, Spanish and Portuguese.
  • Maximum of 3 units at the same time and a final project.
  • The unit’s content is asynchronous and organised by weekly topics.
  • Our Tutor Centre acts as a support and interaction tool for our students.
  • Online resources (such as weekly lessons, digital libraries, academic integrity tools, discussion forums, tutorials and feedback sessions, groups and individual practical exercises).

Learning at LSDM

  • Flexible Learning

    LSDM units offer weekly contents in multiple learning formats, allowing you to learn at your own style and rhythm. Weekly contents are available in 3 languages: English, Portuguese and Spanish.
  • Assessment

    According to the units' learning outcomes, assessment tasks may include exams, case studies, competitions and reports. All reports will be assessed through a plagiarism analysis tool. You will find self-assessment opportunities and feedback to assess your progress.
  • Easy to use Learning Environment

    LSDM Campus Online is an easy-to-use environment. Units provide a clean structure, offering weekly resources and activities, where you can learn and apply new knowledge.
  • Tutor Centre Support

    Our Tutor Centre is always available to support your learning, clarify your doubts and discuss your ideas.

Career Opportunities

The MA in Digital and Tech Marketing prepares you to pursue a wide range of roles, including:

  • Digital Marketing Manager
  • Social Media Manager
  • Content Marketing Manager
  • SEO Specialist
  • Digital Analytics Manager
  • E-commerce Marketing Manager
  • Marketing Automation Specialist
  • Brand Manager

LDSM

London School of Design and Marketing (LSDM)

Norwich University of the Arts works in partnership with the London School of Design and Marketing (LSDM), combining Norwich’s renowned expertise in creative education with LSDM’s excellence in online course delivery. The collaboration marks a significant milestone in broadening access to high-quality, innovative education within the creative industries.

As the validating body for this partnership, Norwich University of the Arts draws upon nearly 180 years of high-quality education, maintaining its long-standing tradition of excellence in creative subjects. The London School of Design and Marketing (LSDM) is an institution dedicated to delivering creative and business-focused education for students and professionals worldwide.

Norwich University of Arts validates the following courses at the London School of Design & Marketing:

  • MA UX Design
  • MA Digital & Tech Marketing

The experience is like no other, the topics addressed are debated by students from other countries who live different realities. Such cultural diversity is shared online and results in an incomparable knowledge degree.

Edward Loyo

Entry Requirements

Candidates can apply for a Master’s Degree in Digital and Tech Marketing through the following pathways:

Via Higher Education

Applicants must have successfully completed their BA Degree Higher Education (at least 3 years of study) attested by a legally issued certificate. This degree must have been obtained in marketing or a closely related field.

Via Professional Experience

Applicants must be able to demonstrate they have recent and relevant professional experience in the Marketing industry or a closely related field. You will need to provide a portfolio showcasing your training and projects undertaken. Please contact our Academic Advisors for more information.

Students with special needs

Students with special needs are welcome to apply. A meeting will be arranged with the Student Support Office to discuss what support arrangements LSDM can provide.

Language Certificates

For non-native students who wish to attend the course in a different language other than their native language, a recognised certificate of proficiency must be provided:

English

IELTS 6.5. overall with at least 6.0 in each of the four components. Learn more about IELTS.
Other recognised English language certificates will be considered. Please speak to your Academic Advisor for more information.

Spanish

Cervantes Certificate (DELE). Learn more Learn more about the Cervantes Certificate.

Portuguese

Camões Certificate (PLE of CAPLE). Learn more about the Camões Certificate.

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