Neville Brody inspires: A design journey unfolds at Norwich University of The Arts
Renowned graphic designer, typographer and art director, Neville Brody recently visited Norwich University of The Arts to share his wealth of knowledge in an insightful talk.
Neville was the creative force behind iconic publications such as The Face Magazine, and founded design agency Brody Associates in 2014. He is globally recognised as one of the most esteemed and influential graphic designers in the field working alongside international brands, record labels and publications such as Apple, BBC and GQ Magazine.
“If you take art out of design, you’re left with engineering.”
Neville Brody
In a captivating lecture, Neville explored the profound relevance and evolution of graphic design offering a thought provoking perspective on the value of traditional and hands-on techniques. He stressed the idea that true originality doesn’t come from looking at other people’s designs. Instead, he urged the students to carve out their own unique paths in the world of graphic design, through making mistakes and experimentation. Finally, Neville took the students on a journey of his own progression, showcasing his work from when he was a student himself to the present day.
“The talk from Neville Brody left me feeling encouraged to pursue my design practice in an authentically ‘human’ way; to experiment and play with physical means rather than primarily digital methods. Neville Brody said ‘mistakes are about evolution’ and this resonates greatly with me. “
Jade Borley, BA (Hons) Design for Publishing student
Explore Our Courses
Design for Publishing BA (Hons)
Learn to create compelling, effective and beautifully-designed print and digital products on Norwich’s BA (Hons) Design for Publishing degree course.
View CourseDesign for Publishing BA (Hons)Graphic Communication BA (Hons)
Challenge graphic communication ideas and design to develop first-rate skills on Norwich’s BA (Hons) Graphic Communication degree course
View CourseGraphic Communication BA (Hons)Graphic Design BA (Hons)
Learn how to generate creative and effective design solutions for a range of industries on Norwich’s Creative Skillset accredited BA (Hons) Graphic Design degree course.
View CourseGraphic Design BA (Hons)User Experience Design BSc (Hons)
Master the skills you need to become a UX designer and learn how user design experience works across different industries on Norwich’s BSc (Hons) User Experience Design degree course.
View CourseUser Experience Design BSc (Hons)Please select a button type..
Please select a button type..
Post published: 29th January 2024
Last modified: 31st January 2024