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Image of Norwich University of the Arts Academic Alison Goodrum

Alison has been with Norwich University since 2017 and is Professor and Director of Research Development.  Her main responsibilities include the mentoring of academic colleagues in research and publishing; the development of research bids on behalf of the University to external funding bodies and, the delivery of a programme of personal research relating to her own subject expertise in dress history and fashion theory.

Alison was awarded her PhD in 2001 and her thesis was published by Bloomsbury as The National Fabric: Fashion, Britishness, Globalization (2005).   She has over twenty years of experience working in Higher Education in the UK, USA and New Zealand.  Having trained initially as a cultural geographer conducting ethnographic research at the intersection of fashion-as-industry and fashion-as-identity, latterly Alison has moved towards archive-based approaches to the study of dress and its material and visual culture.  Her ongoing projects include: Interwar fashion in the USA; the history of sportswear including side-saddle ‘turn out’ and equestrian dress; the history and practice of millinery and hatting; the American designer, writer and activist Elizabeth Hawes (1903-1971) and, dress histories of weather and weathering.

Alison has held funded research fellowships at: the Bard Graduate Centre, New York City (2013 – 2014); the Autry Center for Western Heritage, Los Angeles (2015); and the National Sporting Library & Museum, Virginia (2011 and 2014).

Alison’s work is available to view on her website.

Selected Publications

Selected Keynotes

Editorial Board Membership

Academic Citizenship and Awards